digital business

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Published By: Adobe     Published Date: Aug 22, 2013
This report gives customer experience professionals the tools and processes they need to act on digital customer experience improvement across touchpoints like websites, mobile phones, and tablets. Forrester recommends 10 tactics for evaluating digital touchpoints and determining customers' needs, proven and emerging methodologies for redesigning digital interactions, and best practices for ensuring that your digital experiences support your business objectives.
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customer experience management, digital experiences, customer experience
    
Adobe
Published By: Adobe     Published Date: Feb 20, 2014
Download our 2014 Digital Trends report, created in partnership with eConsultancy, to discover the trends that are driving exceptional customer experiences — and the tools you need to gain a competitive edge. Based on a global survey of more than 2,500 marketers, our report found that customer experience, mobile marketing, and content marketing are major business imperatives for 2014. However, only 23% of marketers believe they have the tools they need to maximize their impact in these areas. Get the report now to uncover more insights for the coming year, including: - B2C brands will focus on targeting and personalization - Two-thirds of respondents will experiment with new media - Brands will zero in on mobile customer behavior
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adobe, adobe social, social media, marketing, ecommerce, retail, market data, digital trends, benchmarking, user experience, customer experience, content marketing, targeting, conversion, mobile marketing, branding
    
Adobe
Published By: Sponsored by HP and Intel ®     Published Date: Nov 13, 2013
The cloud computing solutions offered by Digital Planet help organizations to accelerate the development and deployment of business services while reducing the need for capital investment. According to Larkin, companies are interested in cloud solutions from a business perspective primarily due to the cost factor. For the IT department, it's not so much about cost as about resilience, scalability, and availability.
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cloud, cloud computing, cloud solution, digital planet help, software development
    
Sponsored by HP and Intel ®
Published By: Bridgeline Digital     Published Date: Nov 20, 2013
iAPPS Content Manager is the premier business marketing solution to drive Digital Engagement in the CMS marketplace. iAPPS Content Manager allows businesses to personalize their online interactions with customers in an increasingly digital world. The solution combines business purpose and end-user context to attract customers, deliver compelling content, and optimize conversion rates.
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Bridgeline Digital
Published By: Semcasting     Published Date: Jan 02, 2013
In this white paper from Semcasting, you will learn more about the limitations of cookie-based behavioral targeting and how a new solution called IP Zones can dramatically increase both the scale and accuracy of online display campaigns.
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digital marketing, ip address targeting, ip geo targeting, internet marketing business, ip zones, retail marketing, online retail marketing, retail trade area, retail marketing services, win rfps, new online strategies, new online marketing
    
Semcasting
Published By: Semcasting     Published Date: Aug 29, 2013
This white paper will guide you through a series of third party studies that have been completed recently on the diminishing reach and effectiveness of audience targeting with cookies. The numbers are challenging and it appears it may be time for an alternative to the cookie.
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digital targeting, ip targeting, online business marketing, online targeting, online ad targeting, internet marketing, digital target, online marketing strategies, ip address targeting, ip geo targeting ip zones, online retail marketing, retail marketing, online privacy, third-party cookies, retargeting, retail marketing services
    
Semcasting
Published By: Dell & Microsoft     Published Date: Mar 06, 2014
Many small business people today are constantly on the move. So when it comes to purchasing new computers, it’s tough to decide whether a desktop, laptop, or tablet will give you the most bang for your buck. Download this 2-minute video to learn how a small business owner chose the Dell XPS 18 Portable All-in-One Desktop with Touch and got all three options in one, with benefits including: o The new Windows, which allows for increased productivity and ease-of-use with touch-based apps o Desktop power made portable o A huge 18.4” Full-HD touch display for amazing presentations (no need to lug a projector) o Built-in feet, with an optional docking stand and keyboard for when you’re in the office Download this short video and see how the Dell XPS 18 can help organize your life and solve your digital business challenges.
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dell, windows 8, dell xps 18, tablet, large screen tablet, mobile, mobile presentations, business tablet
    
Dell & Microsoft
Published By: Thawte     Published Date: Dec 29, 2015
Learn about how digital certificates with SGC technology are able to step-up encryption levels for certain browsers to 128-bits. A discussion of the business benefits of deploying SGC certificates is also included.
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encryption, sgc certificates, browser
    
Thawte
Published By: Sitecore     Published Date: Feb 25, 2015
The forces of digital disruption have empowered consumers and inverted the power relationship between buyers and sellers. Competitive advantages based on manufacturing, distribution, and IT are no longer sustainable. Customer loyalty has all but disappeared; buyers can and will shift their allegiance immediately if disappointed. In the era of the empowered consumer, business success depends upon offering consistently outstanding customer experiences across multiple touchpoints and over the entire customer lifecycle.
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content management, vendors, digital experience, optimization, web page, hosting, business, agenda, software development, enterprise applications
    
Sitecore
Published By: IBM     Published Date: Aug 06, 2014
If insurers want to succeed in today's digital world, they need to create experiences and business models that are orchestrated, symbiotic, contextual and cognitive.
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ibm, insurance, digital, business model, technology, transparency, business technology
    
IBM
Published By: Riverbed     Published Date: Apr 14, 2017
"As companies undergo digital transformation, many IT organizations are embracing DevOps to better align with evolving business requirements, foster rapid innovation, and deliver high-performing services. But what IT leaders are failing to grasp is that this cultural shift also requires modifications to the underlying application performance management (APM) technologies and processes that have historically been used to manage IT service delivery. Read this analyst paper to explore: Key challenges IT organizations face as they roll out DevOps practices Additional APM tools and capabilities needed to support DevOps Recommendations for forming the right organizational structure and processes"
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Riverbed
Published By: Riverbed     Published Date: Apr 14, 2017
"Applications are at the core of digital transformation. Intrinsically linked to the success of digital initiatives and the apps that power them are the areas of DevOps and Continuous Delivery. Underpinning all of these is the area of application performance management (APM). Read this study from Enterprise Management Associates to discover: 10 key factors impacting APM practices in the digital economy. APM requirements for DevOps and Continuous Delivery. How APM addresses other top challenges in a cloud- and digital-centric business."
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Riverbed
Published By: Adobe     Published Date: Feb 08, 2016
Digital Marketing’s Creative Promise, a new Adobe white paper, shows you the link between creativity and profits. Learn how to make your brand’s creativity shine and business revenue soar.
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adobe, marketing, creative, digital, profit, brand identity, roi, enterprise applications, business technology
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
New digital technologies are changing the retail space and encouraging customers to purchase in-store. As a retailer, you can adopt digital technology into your store to avoid getting left behind. This new guide from Adobe outlines six strategies to deliver engaging customer experiences, both digital and physical, in every step of the customer journey. Read The Future is Today: A Guide to Become a Digital Retailer to learn: • Why retailers are blending digital technology with traditional shopping • Six key strategies to align business needs with customer needs • Which technologies you need to build a “store of the future”
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digital technology, retail, customer needs, retail experience, future of retail
    
Adobe
Published By: Riverbed     Published Date: Jul 10, 2017
As companies undergo digital transformation, many IT organizations are embracing DevOps to better align with evolving business requirements, foster rapid innovation, and deliver high-performing services
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digital transformation, apm, service delivery, organizational structure
    
Riverbed
Published By: Oracle     Published Date: Sep 05, 2014
B2B transactions are no longer driven by sales. At least not during the first half of the engagement process. Research shows that more than half of the product and solution information gathering has been done online before a prospect even talks to someone in sales. To succeed in this new business climate, smart businesses are adapting and realizing that the next frontier is to read and respond to the “Digital Body Language” of their prospects. This new body language is revealed through online activities such as website visits, white paper downloads, and email responses. Find out more about Digital Body Language. Download “Reading and Responding to Your Prospects’ Buying Behavior in the Online World"
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digital, body language, sales, responses, transactions, b2b, body language, downloads, engagement, business, climate, product, solution
    
Oracle
Published By: AppDynamics     Published Date: Aug 26, 2015
Strategies to energize your digital business.
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business technology, digital, customer service, efficiency, operations, infrastructure
    
AppDynamics
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
The digital age has driven a rapid transformation of the IT role. No longer an order-taker, IT must now become a game-changer for the organization, according to new research gyro conducted addressing the perceptions, expectations and future priorities of IT. For IT to become a true change agent and business consultant, it must embrace its “human side” and show its relevance to business operations’ and leaders’ success. For many IT groups, this requires a change in culture and an updated mindset about the department’s ultimate purpose and focus, along with improvements in interdepartmental communication.
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Tyco Integrated Security
Published By: CA Technologies     Published Date: Jun 03, 2015
"To stand out in the application economy, businesses must add digital dimensions to the experiences they provide for customers, employees and partners. Such a “digital transformation” requires new thinking around IT—specifically, its capabilities and goals, and how the various teams must collaborate to deliver on business objectives. For many organizations, the best way to navigate the digital transformation is with DevOps. In this ebook, you’ll learn more about the challenges digital transformation has created and how DevOps best practices, such as Agile Parallel Development, Continuous Delivery and Agile Operations, can be used to capitalize on opportunities and create competitive differentiation in the application economy.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
"To support digital transformation imperatives, organizations are increasingly exploring DevOps style approaches for the continuous delivery of high quality software. Unfortunately, however, many enterprises remain burdened with accumulated technical debt and legacy wasteful practices – waste that can quickly inhibit the flow of value to customers and the business. Lean thinking provides organizations with a framework by which to quickly identify all forms of waste impacting the flow of value, which DevOps practitioners can apply in a software development context to quickly pinpoint and eliminate 8 elements of waste across people, process and technology dimensions. This paper presents the 8 elements of waste framework, strategies needed to identify and eliminate waste, and the metrics needed to measure effectiveness.
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CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
To stand out in the application economy, businesses must add digital dimensions to the experiences they provide for customers, employees and partners. Such a “digital transformation” requires new thinking around IT—specifically, its capabilities and goals, and how the various teams must collaborate to deliver on business objectives. For many organizations, the best way to navigate the digital transformation is with DevOps. In this ebook, you’ll learn more about the challenges digital transformation has created and how DevOps best practices, such as Agile Parallel Development, Continuous Delivery and Agile Operations, can be used to capitalize on opportunities and create competitive differentiation in the application economy.
Tags : 
    
CA Technologies
Published By: CA Technologies     Published Date: Jun 04, 2015
To support digital transformation imperatives, organizations are increasingly exploring DevOps style approaches for the continuous delivery of high quality software. Unfortunately, however, many enterprises remain burdened with accumulated technical debt and legacy wasteful practices – waste that can quickly inhibit the flow of value to customers and the business. Lean thinking provides organizations with a framework by which to quickly identify all forms of waste impacting the flow of value, which DevOps practitioners can apply in a software development context to quickly pinpoint and eliminate 8 elements of waste across people, process and technology dimensions. This paper presents the 8 elements of waste framework, strategies needed to identify and eliminate waste, and the metrics needed to measure effectiveness.
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CA Technologies
Published By: NetApp     Published Date: Nov 14, 2017
As companies’ transition to become digital enterprises, they must increasingly manage cost and performance across a hybrid IT environment. On-demand consumption strategies can be used to optimize your data storage costs, whether you are running applications in a private data center, across a hybrid cloud, or in the public cloud. Read this eBook and learn how on-demand consumption models can help you align IT spending with your business needs, both on-premises and in the cloud.
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NetApp
Published By: NetApp     Published Date: Mar 05, 2018
Download IDC's paper to learn how a single data management tier across on-premise and multiple clouds is critical to making hybrid cloud and multicloud environments effective. This foundation for digital transformation success helps businesses: improve time to market, cut compliance risk, and enable businesses to innovate at an accelerated pace.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
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