digital experience

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Published By: CA Technologies EMEA     Published Date: Oct 20, 2017
Diese sich schnell weiterentwickelnde digitale Welt definiert auch die Beziehung zwischen Ihrem Unternehmen und Ihren Kunden neu. Die Kunden erwarten von ihren bevorzugten Marken heute eine komfortable, interaktive User Experience. Auch die Security ist ein wichtiges Anliegen. Die Risiken wachsen, da Unternehmen und Kunden immer mehr vertrauliche Daten austauschen.
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api, application programming interface, psd2, open banking, json, github, secure gateway, microservices, api gateway, apim, api management, full api lifecycle, restful web services, rest, integration, api portal
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Oct 20, 2017
In der digitalen Wirtschaft sind Anwendungsprogrammierschnittstellen (APIs) unerlässlich, um Ideen schnell umzusetzen und neue Geschäftschancen zu nutzen. Sie sind die Bausteine der digitalen Transformation und ermöglichen es Unternehmen, eine herausragende Customer Experience bereitzustellen, neue Umsatzquellen zu erschließen und Mitarbeiter, Partner, Anwendungen und Geräte jederzeit und überall mit Daten zu verbinden.
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api, application programming interface, psd2, open banking, json, github, secure gateway, microservices, api gateway, apim, api management, full api lifecycle, restful web services, rest, integration, api portal
    
CA Technologies EMEA
Published By: SAP     Published Date: Nov 22, 2017
Consumer industries are facing once in a lifetime changes in the way they engage and interact with their customers and consumers. Whether consumer products, retail, or wholesale, there are two broadly unifying trends. First, consumers have both heightened influence and increased expectations. Second, several largely untapped digital technologies have the potential to enable new capabilities to better satisfy customer needs. For the key consumer industries of agribusiness, consumer products, life sciences, retail, and wholesale, the Internet of Things (IoT) will enable many new opportunities. These industries have a shared goal and challenge: to be able to create and offer engaging end consumer and/or customer experiences at scale. Part of the way that companies will achieve this goal and respond to this challenge is by developing digital transformation (DX) strategies. Such strategies enable new and potentially disruptive capabilities with a broad range of technologies.
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consumer, industries, interactions, customers, products, retails, wholesale, influence, digital, technologies
    
SAP
Published By: IBM     Published Date: Jul 19, 2016
Learn new ways of analyzing digitally connected customers-from dynamic segmentation to the use of advanced analytics. With predictive tools, banks can analyze transactions and spending behavior to better understand customer needs, anticipate life events, and provide a unique experience.
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ibm, banking, finance, consumer insights, business intelligence, business anlytics, knowledge management, enterprise applications, analytics, data science
    
IBM
Published By: Adobe     Published Date: Nov 06, 2012
Adobe has released the 2012 Digital Marketing Optimisation Survey Results, which focuses on the key areas where digital marketers need to excel in order to ensure success: personalisation, social media, mobile, and customer experience.
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adobe, digital marketing, optimization, optimisation, web content management, customer experience, business technology
    
Adobe
Published By: Keynote     Published Date: Apr 23, 2014
In the world of digital interactions, the margin between success and disengagement or abandonment is measured in milliseconds. With the exploding adoption of advanced smartphones and tablets, you need a mobile-first approach to engaging with customers and employees. And as your mobile initiatives are delivered at increasingly rapid rates, the quality and reliability of the mobile apps, mobile web and connected services that support them has become critically important. For the technology teams delivering customer and employee services in the mobile channel, it is important to understand that performance monitoring solutions which work for the desktop cannot be simply applied to mobile. Managing the mobile end user experience requires an understanding of the challenges posed by the complexities of the mobile environment. This paper will reveal the 4 pillars of mobile performance, plus offer strategies for accurately monitoring mobile end user experience so you can continuously improve.
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mobile application monitoring, mobile application monitoring system, mobile app performance, mobile application performance, app monitoring, monitor mobile applications, web performance monitoring tools, performance monitoring, web application monitoring, mobile website performance, mobile website optimization, mobile web monitoring, keynote, wireless, enterprise applications, business technology, telecom
    
Keynote
Published By: Mitel     Published Date: Dec 19, 2016
With this digital customer experience shifting from a "nice to have" offering to an essential service, any business that interacts with its customers must have the right technology to deliver a consistent experience across all media, as well as a concrete strategy for this broadened scope of service. Check out our new white paper for an overview of the digital expectations and habits of today's digital consumer, as well as practical next steps for transforming customer experience from dated to digital.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel
Published By: Mitel     Published Date: Dec 19, 2016
As a professional with influence over the customer experience your business provides to your customers, you likely have a sense of which organizations are getting it right, whether they're your direct competitors or sources of inspiration in another line of business. While you can try to mimic, replicate or establish your own benchmarks to measure against based on these success stories, there's nothing more valuable than hearing how it's done directly from the pros. Check out our free e-booklet to learn from six companies that transformed their digital customer experience and saw measurable results in customer satisfaction, operational costs, employee productivity, and more.
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customer experience, sms, email, web chat, social media, mobile, networking
    
Mitel
Published By: Genesys     Published Date: May 10, 2016
When people engage via digital touchpoints with your organization, they may forge seemingly random, winding paths along their journeys. Yet, no matter how many channels or interactions are involved, for the customer it is a single experience.
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call center, cloud call center, cloud contact center, omnichannel, genesys, ebook, digital customer service, customer experience, contact center, touch points, omni channel, enterprise applications, business technology
    
Genesys
Published By: Applause     Published Date: Jul 14, 2017
Learn tips, techiques and trends for launching great digital experiences that delight your users in our free guide.
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mobile app testing, mobile applications, mobile application testing, software testing, functional testing, usability testing, usability studies, security testing, localization testing, device fragmentation, native apps, quality assurance, applause, android app testing, ios app testing
    
Applause
Published By: Google Analytics 360 Suite     Published Date: Sep 05, 2017
Today’s meandering customer journeys take place over multiple channels and devices. Each interaction creates a stream of digital information, leaving marketers with a growing pile of data. But, with data seemingly everywhere, why are so many marketers still feeling like there’s not a drop to drink? Leaders Have a Data Strategy and Enable More Teams with Data In this research report from June 2017, Econsultancy surveyed more than 700 marketing and analytics executives at consumer brands to better understand how data factors into marketing strategy — and daily decision making. Two-thirds of leading marketers — those who outperformed their top business goal — say they currently have a documented data and analytics strategy. In this report, you’ll also learn how leaders have built data-driven cultures and why they are more likely to use: digital analytics to optimize user experience in real time audience-level data to personalize customer experience customer-level data to segment and r
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Google Analytics 360 Suite
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
CA’s portfolio is designed to drive efficiency from planning through production. A core component of our continuous delivery portfolio is CA Release Automation, a market-leading application release automation solution that delivers full application deployment automation and release coordination across stages, environments and teams. The solution’s analytic capabilities enable DevOps teams to plan, manage, analyze and optimize the continuous delivery pipeline from a single control point. In addition, the portfolio includes CA Agile Central, CA Agile Requirements Designer, CA Service Virtualization and CA Test Data Manager. We continue to invest in and enhance the portfolio, most recently via the acquisition of BlazeMeter, an innovative, SaaS-based performance and load-testing solution.
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digital experience, mobile applications, business success, innovations, market, risk and cost, software development, ca technologies, continuous testing, testing effort, service virtualisation, delivery ecosystem, sdlc, mttr
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Aug 07, 2017
In a world where customers and citizens expect so much more from technology, the race is on to develop a finely tuned high performance IT function. Hopefully by reading this book you're in a better position to see how DevOps supports this imperative and can develop the strategies needed to reignite your business.
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digital experience, mobile applications, business success, innovations, market, risk and cost, software development, ca technologies
    
CA Technologies EMEA
Published By: Fiserv     Published Date: Jan 16, 2018
For the past decade, financial institutions have created sophisticated digital platforms for consumers to access, save, share and interact with their financial accounts. As sophisticated as these digital platforms have become, cyber criminals continue to pose an ever-present risk for everyone – from individual consumers to large corporations In his recent article, 2018 Outlook: Customer Experience and Security Strike a Balance, Andrew Davies, vice president of global market strategy for Fiserv’s Financial Crime Risk Management division, explains how and why security will become a key differentiator for financial institutions as they respond to a changing landscape, which includes: •Global payment initiatives •Open Banking standards •Artificial intelligence and machine learning •Consumer demand for real-time fraud prevention and detection
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2018 trends, aml trends, money laundering trends
    
Fiserv
Published By: Sauce Labs     Published Date: May 30, 2018
Today’s modern development disciplines -- whether Agile, Continuous Integration (CI) or Continuous Delivery (CD) -- have completely transformed how teams develop and deliver applications. Companies that need to compete in today’s fast-paced digital economy must also transform how they test. Successful teams know the secret sauce to delivering high quality digital experiences fast is continuous testing. This paper will define continuous testing, explain what it is, why it’s important, and the core elements and tactical changes development and QA teams need to make in order to succeed at this emerging practice.
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Sauce Labs
Published By: Sauce Labs     Published Date: May 30, 2018
Today’s modern development disciplines -- whether Agile, Continuous Integration (CI) or Continuous Delivery (CD) -- have completely transformed how teams develop and deliver applications. Companies that need to compete in today’s fast-paced digital economy must also transform how they test. Successful teams know the secret sauce to delivering high quality digital experiences fast is continuous testing. This paper will define continuous testing, explain what it is, why it’s important, and the core elements and tactical changes development and QA teams need to make in order to succeed at this emerging practice.
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Sauce Labs
Published By: Sauce Labs     Published Date: Jun 04, 2018
No matter the industry, every company is now in the business of developing applications and online experiences. To keep up with the competition, you need to stand out in all of the digital noise. For your app to succeed, it is critical that it delight your customers with a flawless experience, regardless of what device they use to access it. New features and updates need to be delivered quickly and frequently, but without compromising quality. While development practices have dramatically changed to meet the high speed demands of today’s digital economy, testing has often been left behind as an afterthought. However, this attitude is changing as organizations discover the power of positive experience, and the business impacts of negative reviews. Businesses of all sizes are moving towards Continuous Testing practices and as a result are seeing accelerated software delivery cycles, high quality digital experiences across all platforms, and most importantly happy and loyal customers. T
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Sauce Labs
Published By: Forrester Research     Published Date: Jun 11, 2018
There’s an alarming digital divide within many companies. Marketers are developing nimble software to give customers an engaging, personalized experience, while IT departments remain focused on the legacy infrastructure. The front and back ends aren’t working together, resulting in appealing websites and apps that don’t quite deliver. We’ve arrived at this misalignment for understandable reasons. Previously, most chief information officers (CIOs) were hired to digitize and bring order to companies’ internal systems and processes. They saw websites as marketing channels and were happy to let chief marketing officers (CMOs) oversee that province of technology. They had, and still have, plenty to do just to keep internal operations running smoothly. Marketers soon got into the habit of developing not just content, but also software programs to better reach and transact with customers. But now that websites and apps are becoming cornerstones of the business, the stakes are too high to al
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cio, marketers, business, digital, customers
    
Forrester Research
Published By: Curalate     Published Date: Aug 16, 2017
Digital technology has completely changed how we discover products, engage with brands and share our experiences with others. Amazon revolutionized customer feedback and product reviews. Social media transformed the way people share word-of-mouth recommendations, connecting shoppers to off-the-cuff opinions, compelling visual content and real-life experiences from peers and influencers they follow and admire. Sure, TV, radio and print ads are still part of the mix but they hardly carry the same weight as they did in years passed. This statistic speaks volumes: 92% of consumers trust peer recommendations over branded advertising. With the advent of social media and digital technology, brands have a powerful new tool at their disposal that brings word-of-mouth to the masses: usergenerated content (UGC).
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ugc, user generated content, revenue, curalate, social media, millenials
    
Curalate
Published By: Sprinklr     Published Date: Jan 05, 2018
Here are five valuable insights into how top organizations like IBM, Microsoft, Nasdaq, and LVMH build marketing strategies of the future.
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marketing strategy, content marketing, marketing performance, digital marketing, customer experience, customer journey
    
Sprinklr
Published By: Microsoft     Published Date: Nov 23, 2016
Egal, In Welchem Teil Der Welt Sie Sich Befinden, Eines Ist Sicher: Die Erwartungen In Bezug Auf Den Kundenservice Sind In Den Letzten Jahren Gestiegen. Das Betrifft Einfachheit, Schnelligkeit, Fachwissen Des Servicemitarbeiter Und Vor Allem Verfügbarkeit Der Kanäle Und Digitale Transformation.
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customer service, digital transformation, customer experience management
    
Microsoft
Published By: Cloud Direct     Published Date: Jan 17, 2018
Senior leaders realise the stakes of not addressing digital transformation. PWC suggests that CEOs who aren’t prioritising digital are either changing their minds or being phased out. If you compare PWC’s 2007 Digital IQ report to 2016’s, you’ll see that the number of executives who said their CEO was a champion for digital has more than doubled from 33% to 68%. Digital transformation doesn’t have to be intimidating or complicated. If you take it in stages and work with an experienced partner, it can be a straightforward journey. At this stage, it’s all about transforming how people work.
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cloud, business, communication, mobile, collaborating, security
    
Cloud Direct
Published By: Google Apigee     Published Date: Jun 12, 2018
How to move fast, delight customers, and continually innovate to thrive in today’s economy. APIs are much more than system integration technology. They are strategic assets that give companies the ability to adapt to changing customer needs and build breakthrough digital experiences. Google’s new eBook, The API Product Mindset, explains why leading companies now manage APIs as full-cycle products rather than one-time IT projects. Learn how to build a customer obsessed API team that delivers world-class developer experiences and ensures your APIs have enduring business value. Read case studies about how AccuWeather and Pitney Bowes have transformed their businesses with an API product mindset and learn from technology leaders at Magazine Luiza, Telestra and West Corp. What's Inside? ? Learn why APIs are how business gets done in today’s economy ? Get tips to build APIs that developers will love ? Discover why a product mindset is critical to business acceleration CTA: Download eBook
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Google Apigee
Published By: IBM     Published Date: Sep 28, 2017
Welcome to the era of the digital enterprise, where digital is your journey and cognitive is your destination. As business leaders, you are under growing pressure to use information to its fullest potential, delivering new customer experiences as fuel for business growth. The digital economy is changing the way we gather information, gain insights, reinvent our businesses and innovate both quickly and iteratively A hybrid cloud environment, combining traditional IT systems and public cloud, enables you to extend business processes beyond the walls of your organization. For example, many organizations use public cloud as a collaborative development environment to create innovative applications that can then be ported to an on-premises or hybrid production environment.
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cognitive era, digital, database, hybrid cloud environment, public cloud
    
IBM
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