knowledge brief

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Published By: IBM     Published Date: Jul 06, 2017
Companies today increasingly look for ways to house multiple disparate forms of data under the same roof, maintaining original integrity and attributes. Enter the Hadoop-based data lake. While a traditional on-premise data lake might address the immediate needs for scalability and flexibility, research suggests that it may fall short in supporting key aspects of the user experience. This Knowledge Brief investigate the impact of a data lake maintained in a cloud or hybrid infrastucture.
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data lake, user experience, knowledge brief, cloud infrastructure
    
IBM
Published By: IBM APAC     Published Date: Jul 09, 2017
This Knowledge Brief investigates the impact of a data lake maintained in a cloud or hybrid infrastructure.
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data lake, cloud, hybrid
    
IBM APAC
Published By: Oracle     Published Date: Mar 15, 2016
The rise of the empowered customer has converged B2B and B2C e-commerce. Despite similarities in the challenges faced by firms in both categories, B2B firms differentiate themselves by using content as a key lever to help buyers do their jobs. This report provides an overview of how B2B and B2C commerce are converging and what B2B firms must do to better interact with today’s business buyers.
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Oracle
Published By: IBM     Published Date: Jan 18, 2017
Many companies can't predict which customer they will retain or which customers will increase their spend. With predictive analytics they can. This knowledge brief from Aberdeeon Group highlights research findings that show organizations which apply predictive analytics are able to: Establish timely and accurate insights into customer behavior. Empower employees to do their jobs more effectively. Encourage more repeat business and higher wallet share
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predictive analytics, customer experience, customer relationships, customer retention, customer behavior, residual business
    
IBM
Published By: Oracle Commerce Cloud     Published Date: Feb 05, 2016
Are you setting unattainable targets? It seems counter-intuitive, but 95% of Chief Sales Officers (CSOs) reported higher revenue targets and 86% are not very confident they can reach them. With over 25 years in sales – 15 of those in sales management and 3 years in executive leadership, I’ve seen my share of sales failures and successes. In that time, I’ve learned that if you want to be a sales leader who can easily adjust plans and withstand a barrage of obstacles, you’ll need the support of a knowledgeable sales team, modern best practice processes, and technology. With this holistic approach, you can design the optimal plans and effectively implement them to drive performance. This brief will act as your roadmap with tips about how best to utilize people, processes, and technology to improve your company’s sales performance.
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Oracle Commerce Cloud
Published By: Aberdeen Group     Published Date: Nov 13, 2015
Aberdeen’s research shows that 90% of Best-in-Class marketers report fueling lead generation efforts with content marketing. What do you need to know to follow this best practice of the Best-in-Class? That’s exactly what this Knowledge Brief is intended to uncover.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing
    
Aberdeen Group
Published By: IBM     Published Date: Jan 27, 2017
Companies today increasingly look for ways to house multiple disparate forms forms of data under the same roof, maintaining original integrity and attributes. Enter the Hadoop-based data lake. While a traditional on-premise data lake might address the immediate needs for scalability and flexibility, research suggests that it may fall short in supporting key aspects of the user experience. This Knowledge Brief investigates the impact of a data lake maintained in a cloud or hybrid infrastructure.
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IBM
Published By: RightAnswers     Published Date: Sep 04, 2013
Every day, technology plays a bigger and bigger role throughout corporate America, corporate success becomes increasingly dependent on productive use of information technology – and IT support grows more critical. But while excellent IT support rapidly returns users to productive work, the information necessary to that excellence is often fragmented in different parts of the IT organization. Effective knowledge management empowers service desks – and even users themselves – by enabling quick, accurate and consistent user solutions. That leads to measureable benefits for your business. This brief explores 20 metrics that measure those benefits – in other words, your “return on knowledge.”
Tags : 
return on knowledge, knowledge management, rightanswers, knowledge, measuring business benefits, crm, customer relationship management, crm
    
RightAnswers
Published By: RightAnswers     Published Date: Sep 11, 2013
Customer service for B2B is challenging: products and services can be complex and the knowledge needed to solve customer problems is often fragmented throughout an organization. But effective knowledge management empowers customer service reps – and even customers themselves – while providing measurable benefits to your business. It enables quick, accurate and consistent customer solutions. This brief explores 20 metrics that measure those benefits – in other words, your “return on knowledge.”
Tags : 
return on knowledge, knowledge management, rightanswers, knowledge, measuring business benefits, crm, customer relationship management, crm
    
RightAnswers
Published By: Cisco     Published Date: Jan 13, 2016
“Back in the day” a smile and a handshake were the weapons of choice for sales people aiming to kill their quotas. Today, these tricks and tools of the trade have evolved, and modern sales people are collaborating with each other and connecting with their buyers more effectively as a result. In this knowledge brief, you’ll learn how they’re doing it…
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Cisco
Published By: Cisco     Published Date: Nov 30, 2016
“Back in the day” a smile and a handshake were the weapons of choice for sales people aiming to kill their quotas. Today, these tricks and tools of the trade have evolved, and modern sales people are collaborating with each other and connecting with their buyers more effectively as a result. In this knowledge brief, you’ll learn how they’re doing it.
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Cisco
Published By: TARGUSinfo.     Published Date: Jul 31, 2008
Companies today are faced with consumers who they are less likely to know, but who are more knowledgeable about them than ever before. Consumers are more demanding, have access to masses of information and are more likely to shop around. This briefing discusses how the right knowledge at the right time is the critical factor in winning over new customers.
Tags : 
targus, targus info, targusinfo
    
TARGUSinfo.
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