market trends

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Published By: Quantcast     Published Date: Feb 27, 2015
Did you know that “Programmatic” was voted the Association of National Advertisers’ marketing word of the year in 2014? Over the past few years, programmatic has transformed digital marketing by bringing efficiency and scale to the online advertising ecosystem. Read this white paper to learn how programmatic can help you make the most of your digital branding efforts. Download now!
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online advertising ecosystem, programmatic branding, digital branding, marketing trends
    
Quantcast
Published By: IBM     Published Date: Oct 10, 2014
Business needs, market trends, and customer demands are forcing IT teams to deploy applications at a rapid rate. The frequency of the deployments can invoke human errors, failed deployments, and outages. This paper will guide you through seven best practices that will strengthen the way applications are released to production.
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release management, application management, market trends, application deployment, it management, knowledge management
    
IBM
Published By: PostUp     Published Date: Dec 17, 2014
If you have been keeping up with email marketing trends, you know that personalization is a hot topic. Delivering personalized, timely messages allows you to stand out in the ever competitive inbox, but how is this executed? With a blended content strategy.
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postup, email personalization, personalization, email content, email marketing strategies, behavioral marketing, email marketing trends, blended content strategy
    
PostUp
Published By: IBM     Published Date: Feb 18, 2015
Business needs, market trends, and customer demands are forcing IT teams to deploy applications at a rapid rate. The frequency of the deployments can invoke human errors, failed deployments, and outages. This paper will guide you through seven best practices that will strengthen the way applications are released to production.
Tags : 
release management, market trends, customer demands, application deployment, ibm, it management, knowledge management
    
IBM
Published By: Radius Intelligence     Published Date: Jun 15, 2015
Marketing technology is the fuel on which modern marketing organizations run. As the marketing technology landscape rapidly expands, CMOs are desperately trying to keep up with an evolving stack. Technology is taking over marketing. Rather than detailing an exhaustive list of available technologies, this will present an overview of the current marketing technology landscape. It will include trends, challenges, and advice to marketing leaders navigating the turbulent and dynamic space.
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predictive marketing, predictive analytics, b2b marketing, predictive b2b marketing, predictive technology, b2b marketing technology, customer insights, customer acquisition
    
Radius Intelligence
Published By: Radius Intelligence     Published Date: Jun 15, 2015
Over the past few decades, marketing has evolved from a hunch-based and immeasurable practice to one driven by data, analytics, and software. Marketers now work with advanced software and myriad channels to identify new prospects. However, today’s marketers face new challenges. This guide will dive deep into those challenges, identify key trends, and introduce the concept of marketing intelligence.
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predictive marketing, predictive analytics, b2b marketing, predictive b2b marketing, predictive technology, b2b marketing technology, customer insights, customer acquisition
    
Radius Intelligence
Published By: CMO.com     Published Date: Mar 09, 2016
Find out about 10 digital trends that will change our world in 2016. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com
Published By: CMO.com     Published Date: Mar 09, 2016
Marketers are focusing much more on the customer experience in 2016 due to changing digital trends. Download this article to find out more and by doing so you will subscribe to CMO.com and will have access to more content like this.
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com
Published By: CMO.com     Published Date: Mar 09, 2016
See how for respect for local nuances in the APAC region has led to global marketing success. By filling out this form, you will be signing up for CMO.com and will have access to more content like this.
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com
Published By: CMO.com     Published Date: Mar 24, 2016
While it's true that all industries are feeling the pressure from digital transformation, certain challenges, trends, and opportunities are somewhat industry-specific.
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com
Published By: CMO.com     Published Date: May 10, 2016
While it's true that all industries are feeling the pressure from digital transformation, certain challenges, trends, and opportunities are somewhat industry-specific.
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digital marketing, content management, marketing, retail, financial management, trends, best practices
    
CMO.com
Published By: CMO.com     Published Date: Jan 17, 2017
2017 Predictions - Digital Transformation, CX Top The List
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cmo, marketing, adobe, subscription, case study, digital trends
    
CMO.com
Published By: Revana     Published Date: Mar 14, 2016
To succeed in 2016, marketers must pay heed to a number of critical SEO trends, including how they go about utilizing structured data and when it’s best to apply geographic modifiers. In this eBook, we have identified six top trends to watch for in 2016, along with best practices for executing on each of them.
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revana, seo, search, integration, data, digital marketing
    
Revana
Published By: Revana     Published Date: Jul 13, 2016
Paid search marketing has come a long way from keyword searches. Thanks to advances in technology, brands are shifting from targeting keywords to targeting people at key moments. Additionally, Google recently made significant changes to its search engine results pages. Right-rail ads have vanished and Google Shopping ad units are displayed more prominently on mobile. Other innovative changes are also on the horizon. In this e-book, we identify six key areas of paid search advertising that are positioned to upend the marketing landscape and offer suggestions for how to take advantage of those trends.
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revana, seo, search, integration, data, digital marketing, paid seach
    
Revana
Published By: Medium Blue     Published Date: Jan 29, 2007
Search engine marketing services need to be able to stay on top of all of the latest industry developments and to be aware of the trends that are sure to shape the industry’s future. Learn more about the issues that search engine marketing firms will be contending with as the SEO industry continues to change on a regular basis.
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search marketing, search engine optimization, medium blue, outsource, outsourcing, seo firm, seo firms, seo company
    
Medium Blue
Published By: VisiStat     Published Date: Mar 22, 2007
This report outlines five important "insider" secrets for measuring the effectiveness of your Website, along with tips on how to turn it into a lead generation machine.
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website traffic, visitor tracking, web analytics, web metrics, site analysis, online marketing, site management, increase sales
    
VisiStat
Published By: Omniture     Published Date: Jun 27, 2007
Over the past ten years, as online options have increased 100 fold, the world of B2B marketing has reinvented itself—several times. In order to be competitive, particularly in the Web 2.0 environment, businesses have to be ahead of the trends.
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lead generation, conversion, conversions, b2b, b-to-b, business to business, web marketing, conversion testing
    
Omniture
Published By: Schneider Electric     Published Date: Jun 07, 2019
Colocation providers are dealing with market forces that represent both great opportunity and significant challenge – in some cases from the same development. Providers have to deal with an ever-changing set of buyers, with CFOs and COOs playing an increased role in the decision-making. And they need to address emerging trends such as the Internet of Things and cloud computing, which ,can have both a positive and negative impact on their businesses.
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emerging threats,  user experience,  digital transformation,  schneider electric
    
Schneider Electric
Published By: IBM     Published Date: Mar 17, 2009
This Webcast is brought to you by Manufacturing Business Technology, PTC, IBM. It addresses what Companies recognize as the market trends that are driving the need for Product Lifecycle Management (PLM), and how PLM is delivered with alternative business scenarios. Key speakers are Jim Brown, President and analyst of Tech-Clarity Inc, Tom Shoemaker, VP of Solutions Marketing for PTC, and Naseem Rao, Global Solutions Executive for IBM.
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ibm, telelogic, core business values, business continuity, change and configuration management, best practices, plm, market trends
    
IBM
Published By: Customer Chemistry     Published Date: Nov 14, 2006
Predictive analytics can be utilized to uncover root causes so that problems can be eradicated.  Read this white paper to learn how companies can use predictive analytics treatment and prevention approaches to save time and resources, eliminate root causes of problems, and obtain the actionable insight required to improve marketing effectiveness.
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analytics, predictive analytics, marketing strategy, customer research, market trends, marketing roi, customer chemistry, enterprise applications
    
Customer Chemistry
Published By: GlobalSpec     Published Date: Nov 21, 2008
Discover marketing objectives, trends and expenditures in today's industrial marketplace including spending shifts in online advertising and the preferred media mix.
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globalspec, e-mail marketing, web development, roi, search engine optimization, banner ads, search ads, social media
    
GlobalSpec
Published By: Aprimo, Inc.     Published Date: Dec 19, 2008
Marketing is a dynamic and fluid business that must anticipate and quickly react to changes in the market. The marketer today must manage increased competitive pressure along with economic fluctuations, industry trends and changes in customer behavior. The combination of rapid changes in the market place with increased competition necessitates a more agile marketer that reacts quickly to changes and can execute programs in less time than their competitors.
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aprimo, marketing challenges, soa, micro marketing, campaign management, networking
    
Aprimo, Inc.
Published By: Motorola, Inc.     Published Date: Feb 20, 2009
The purpose of this research and market trends study was to better understand the Information Technology (IT) environment and business strategy concerning enterprise mobility systems and mobility applications.
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motorola, mobility, enterprise mobility
    
Motorola, Inc.
Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
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webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
    
Webtrends
Published By: Upshot     Published Date: Jan 05, 2011
Chicago-based marketing agency, Upshot, has identified the most relevant and actionable consumer and marketing trends for 2011.
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marketing trends, consumer trends, retail trends
    
Upshot
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