digital experience

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Published By: Adobe     Published Date: Nov 09, 2017
The companies that are succeeding today are the ones that go beyond their products and services and create exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: What strategies and approaches set leaders apart from the rest Where companies in your industry are investing The four steps for digital transformation
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
Differentiation through customer experience. That’s the number one way retailers who answered Econsultancy’s Digital Trends report plan to compete this year. And many think mobile and virtual and augmented reality (VR and AR) devices are the tools to help get the job done. Read the Econsultancy report, Digital Intelligence Briefing: 2017 Digital Trends in Retail, and learn: How retailers around the world rate their digital experience abilities Where they’ll prioritize digital investments, and why mobile tops the list Why they said VR and AR are the most exciting engagement strategies
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
The companies that are succeeding today are the ones that go beyond their products and services and create exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: What strategies and approaches set leaders apart from the rest Where companies in your industry are investing The four steps for digital transformation
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
The companies that are succeeding today are the ones that go beyond their products and services and create exceptional experiences. We surveyed industry leaders around the world to discover the top digital marketing trends and priorities. We’re sharing the results of the 2017 Digital Marketing Study in Running on Experience. Read the report to learn: What strategies and approaches set leaders apart from the rest Where companies in your industry are investing The four steps for digital transformation
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Adobe
Published By: Red Hat     Published Date: Nov 08, 2017
Industry-leading organizations are now exploiting interoperable business process management (BPM) and mobile application platforms (MAPs) so that process-oriented mobile applications can help transform the way they do business. This paper examines the phenomena driving this trend, and the common approaches to digital transformation that contribute to the enterprise in motion. Read this analyst paper from 451 Research to learn more.
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business process management, mobile application platforms, digital transformation, customer experience, adaptive business operations
    
Red Hat
Published By: Oath     Published Date: Nov 06, 2017
42% of consumers make the internet their first stop for healthcare information, ranking the web second to actual physicians. Following this trend, healthcare marketers have increased their investment in a variety of digital advertising channels such as native, video, mobile, content and more in order to better educate and inspire healthcare consumers. But whatever digital channels healthcare marketers choose, the environment matters. Consumers make snap judgments about brands based on adjacency. Over two-thirds of your audience will feel less favorably towards a brand if its placed next to untrustworthy, offensive, or low-quality content. Fortunately for brands the flip side is also true, which is why it’s imperative that you guarantee ad placements that share digital space with premium content. With Oath’s reputation as a trusted publisher, healthcare brands can experience peace of mind knowing their consumers will make positive associations that will increase brand loyalty.
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healthcare, physicians, digital, advertising
    
Oath
Published By: Lenovo and Intel®     Published Date: Nov 03, 2017
The power of digital transformation (DX) is delivered through devices. But too many digital transformation initiatives focus entirely on broad cloud, app, and software solutions. While end-user computing devices account for only a fraction of DX investments, underestimating their importance can risk your entire initiative. To ensure the success of your DX initiative, you need to have the right devices in the right hands to deliver your transformative experience. In this white paper, you’ll see how to avoid the pitfalls of DX, and how to evaluate your device requirements to maximize the potential of your DX investment. Download the white paper to find out more!
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Lenovo and Intel®
Published By: Moxie     Published Date: Nov 01, 2017
Get an insider’s view on the newest contextual guidance tool that is expanding customer relationships through a virtual online concierge.
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customer relationships, virtual online concierge, digital guidance, customer experience, customer engagement
    
Moxie
Published By: Moxie     Published Date: Nov 01, 2017
Consumers are interacting on more devices and channels than ever. They expect to find what they need, fast and friction-less, no matter what — or they’ll find someplace else where they can. With customer self-service on the rise, the need to provide exceptional digital customer engagement has become a competitive differentiator. It’s not enough to chase the latest digital channels. It’s about improving the engagement to get customers what they need — before they have to ask for it.
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customer engagement, digital channels, digital experience, communication channels, mobile experience
    
Moxie
Published By: Adobe     Published Date: Oct 25, 2017
With the right foundation, the road to digital transformation is easy. Find out the steps you can take to start your journey – and start delivering experiences that truly put your customers at the center. Read the guide, Customer-centric Digital Transformation: What You Need to Know to learn: • Five steps toward customer-centric digital transformation • Four key components that make up excellent customer experiences • Tips and inspiration from industry experts and digital government agencies
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public sector, digital innovation, customer-centric, digital government, customer experience
    
Adobe
Published By: Adobe     Published Date: Oct 25, 2017
Outdated, manual services aren’t just frustrating for citizens, they slow government processes down and increase costs. The Governing Institute recently analyzed how well state governments deliver digital experiences for citizens, employees, and businesses. Read Delivering on the Digital Experiences that Drive Efficiency to learn: • How digital experiences measure up in all 50 states • About our new customer experience maturity model for state governments • Best practices for improving digital processes in your own state
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customer experience, digital government, digital maturity, customer-centric, customer engagement
    
Adobe
Published By: VMware and Dell EMC     Published Date: Oct 25, 2017
Enterprises today are pursuing digital transformation to improve customer experience, reduce costs, better weather business disruption, and create competitive advantages. A hybrid cloud operating model is foundational to achieving this digital transformation.
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VMware and Dell EMC
Published By: OneLogin     Published Date: Oct 24, 2017
For today's digital businesses, identity and access management (IAM) involves far more than just provisioning and enforcing employee access to corporate resources. S&R pros must now govern access across a variety of populations — from employees to partners to customers — without affecting experience. And they must protect corporate resources across a hybrid environment while providing users secure access to these resources from a variety of devices. This report describes the trends shaping the IAM landscape in 2017 and how S&R pros should adapt.
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OneLogin
Published By: Hewlett Packard Enterprise     Published Date: Oct 23, 2017
To better understand how companies are finding the unique, hybrid cloud architectures that best meet their needs, we interviewed executives at companies that had reduced or changed their use of managed or cloud IaaS or that chose to avoid the public cloud in the first place. These companies include retail, social media, healthcare, financial services, and public sector companies. Some of these companies were born in the cloud while others transitioned from traditional IT infrastructures. Company sizes ranged from 300 employees to more than 300,000.
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it infrastructure, operations professionals, digital experience, time to resolution, cloud, iaas
    
Hewlett Packard Enterprise
Published By: CA Technologies EMEA     Published Date: Oct 20, 2017
Diese sich schnell weiterentwickelnde digitale Welt definiert auch die Beziehung zwischen Ihrem Unternehmen und Ihren Kunden neu. Die Kunden erwarten von ihren bevorzugten Marken heute eine komfortable, interaktive User Experience. Auch die Security ist ein wichtiges Anliegen. Die Risiken wachsen, da Unternehmen und Kunden immer mehr vertrauliche Daten austauschen.
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api, application programming interface, psd2, open banking, json, github, secure gateway, microservices
    
CA Technologies EMEA
Published By: CA Technologies EMEA     Published Date: Oct 20, 2017
In der digitalen Wirtschaft sind Anwendungsprogrammierschnittstellen (APIs) unerlässlich, um Ideen schnell umzusetzen und neue Geschäftschancen zu nutzen. Sie sind die Bausteine der digitalen Transformation und ermöglichen es Unternehmen, eine herausragende Customer Experience bereitzustellen, neue Umsatzquellen zu erschließen und Mitarbeiter, Partner, Anwendungen und Geräte jederzeit und überall mit Daten zu verbinden.
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api, application programming interface, psd2, open banking, json, github, secure gateway, microservices
    
CA Technologies EMEA
Published By: Oracle Marketing Cloud     Published Date: Oct 11, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
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Oracle Marketing Cloud
Published By: Progress     Published Date: Oct 09, 2017
As the digital revolution continues to transform how businesses interact with their audiences, consumers are increasingly demanding new forms of empowerment. Companies must address these demands to craft a better customer experience, especially as more brands begin to engage their audiences through mobile channels.
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Progress
Published By: Progress     Published Date: Oct 09, 2017
"The old rules no longer apply. Digital technologies have radically transformed the business landscape, yet many organizations have completely ignored this reality. A new survey of IT decision makers found 96% see digital transformation as important or critical, yet 55% say they have one year or less to respond before they financially suffer. By failing to prepare for new technologies, devices and systems, organizations have threatened their own survival. The Digital Ultimatum, is your first step towards building a future-proof organization that optimizes the customer experience and routinely achieves organizational excellence."
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Progress
Published By: Pure Storage     Published Date: Oct 09, 2017
There’s no question about it: purpose-built all-flash storage is an exceptional catalyst for improving data center operations and supporting the transition to the cloud operating model. AFAs’ highly strategic role in both IT and business underscores the need to move storage purchase discussions and decisions beyond the storage team. IT leaders who want to see their organizations reap AFAs’ benefits—performance improvement, productivity gains, and cost savings, among others—should actively define their AFA strategies and oversee storage-related decision making, thus treating storage like the newly strategic asset it has become. To learn more, visit purestorage.com/cloud.
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it infrastructure, operations professionals, digital experience, time to resolution, cloud, pure storage
    
Pure Storage
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
Successful email marketing, demand generation, and lead management processes hinge on a modern strategy aligned to buyer needs across all phases of the buying process — marketing automation. Using a wide spectrum of digital channels, today’s buyers employ an extensive network of tools and resources to make the most informed purchase decisions. The Modern Marketing era is driven by the self-educated buyer who marketers must engage to achieve a relevant, targeted, and value-based customer experience. Find marketing automation fundamentals here.
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Oracle Marketing Cloud
Published By: Oracle Marketing Cloud     Published Date: Oct 05, 2017
These days, everyone knows people use multiple channels for shopping, researching products, and communicating with friends and colleagues. Marketers have responded by using a variety of channels to communicate their message. In fact 55% of marketers use at least 10 channels within their marketing channel-mix according to the findings of recent Aberdeen research. The facts are: Utilizing multiple channels has become the ‘new normal.' Simply adding yet another channel within the channel-mix is not enough for marketers to differentiate their business. Instead, savvy marketers distinguish themselves by orchestrating campaigns across all channels to deliver truly personalized and consistent conversations. Download this guide to learn the business value marketers derive by mastering orchestration of omni-channel marketing campaigns. It’ll also reveal several building blocks marketers must use to achieve superior results.
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Oracle Marketing Cloud
Published By: Sprinklr     Published Date: Sep 28, 2017
Jerry Nichols breaks down the five crucial steps marketing teams must take to digital transformation. As the Global Head of Marketing Performance Management at SAP, Jerry speaks from his experience in creating accountability within SAP’S marketing team and how that has benefited the business.
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marketing strategy, marketing performance, roi, digital marketing, digital advertising, paid media, earned media, owned media
    
Sprinklr
Published By: IBM     Published Date: Sep 28, 2017
Welcome to the era of the digital enterprise, where digital is your journey and cognitive is your destination. As business leaders, you are under growing pressure to use information to its fullest potential, delivering new customer experiences as fuel for business growth. The digital economy is changing the way we gather information, gain insights, reinvent our businesses and innovate both quickly and iteratively A hybrid cloud environment, combining traditional IT systems and public cloud, enables you to extend business processes beyond the walls of your organization. For example, many organizations use public cloud as a collaborative development environment to create innovative applications that can then be ported to an on-premises or hybrid production environment.
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cognitive era, digital, database, hybrid cloud environment, public cloud
    
IBM
Published By: Epicor Software Corporation     Published Date: Sep 27, 2017
Learn How Digital Transformation and ERP Software Can Help Your Business Grow
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erp, erp system, enterprise resource planning, digital transformation, manufacturing, manufacturing software, business growth, scm
    
Epicor Software Corporation
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